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Women, Infants, Children (WIC)

 

 

Breastfeeding

 

Why is breastfeeding important and why does WIC care?
Breastfeeding is an important public health concern. Mother’s milk should be the main source of nutrition for infants. Although feeding formula is viewed as culturally normal, the health risks are numerous.

Feeding formula places infants at greater risk for:

  • Infections
  • Allergies
  • Digestive problems
  • Obesity
  • SIDS
  • Lower IQ

Not breastfeeding places women at greater risk for:

  • Osteoporosis
  • Breast and uterine cancer
  • Anemia
  • Obesity

Mother’s milk and formula are not the same! They are not even close! Mother’s milk is specially designed to meet an infant’s unique needs. The ‘mom-made’ nutrients in the milk promote brain growth and development, provide infection resistance and decrease the risk of childhood diseases. Human milk helps infants reach their full potential.

Formula is just food! Its ingredients are commercially-processed from a variety of sources such as cow’s milk protein, vegetable oils and algae. It lacks the antibodies and other ingredients that are essential to boost the infant’s immune system and promote optimal brain growth. Although formula tries to imitate human milk, it fails to do so.

The longer a woman breastfeeds, the more health benefits both she and her baby receive. Breastfeeding exclusively for six months is recommended with the addition of baby foods after six months. Breastfeeding one year or longer provides life-time benefits.

But if formula increases health risks, why does WIC provide it?
Some women choose not to breastfeed but cannot afford to buy all the formula their babies need. In the past, poor infant health outcomes have resulted from mothers trying to stretch the formula by over-diluting it and/or using inappropriate substitutes such as evaporated milk. To prevent these unsafe practices, WIC provides formula. However, even when properly diluted, feeding formula still puts mother and infant at greater risk for a variety of health problems. Therefore, as a long-term health objective, WIC continues to encourage women to breastfeed.

How WIC promotes breastfeeding
WIC has undertaken a number of initiatives to increase the incidence and duration of breastfeeding among women enrolled in the Program:

  • Each local agency appoints a breastfeeding coordinator who is responsible for implementing recommended breastfeeding initiatives.
  • WIC staff receives on-going training on how to encourage prenatal women to breastfeed (by identifying and addressing cultural barriers) and how to counsel and support those who choose to breastfeed.
  • All WIC agencies provide a wide variety of breastfeeding printed materials and maintain a breastfeeding friendly-clinic environment.
  • WIC food dollars are used to purchase breastpumps for women enrolled on the program who choose to continue breastfeeding when they return to work/school.
  • Women who exclusively breastfeed receive an enhanced food package.
  • The State Agency received special grant funding from USDA to hire breastfeeding peer counselors in select areas of the state. These counselors provide new mothers with support and encouragement during the early post-partum period and also help them make the transition back to work or school
  • The State Agency has also received special grant funding from the Department of Health to hire breastfeeding specialists who conduct community outreach projects as well as support breastfeeding mothers.

 

 

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